Our History

From a small advisory desk to a multi-city financial services partner—this is the story of how Raksha Nivesh earned trust, delivered value, and helped thousands protect dreams and build wealth.

Founded 2009 Client-First DNA Insurance + Investments Digital Transformation

2009–2012 · Origins

A kitchen-table idea turned into a registered advisory—rooted in ethics, education, and disciplined planning.

2009 · Incorporation

Registered as Raksha Nivesh Advisory

Started with term insurance education camps in housing societies; 180 families guided in the first six months.

BootstrappedCommunity Clinics
What made us different?

We refused misselling. Every recommendation documented with goals, tenure, and risk notes—long before it was mainstream.

2011 · First 1 Cr Protection Delivered

Claims handled with empathy

Our team personally escorted a family through a complex claim—turnaround in 11 days. This set our internal benchmark.

Claims DeskSOP v1.0
2012 · Mutual Fund RIA Desk

Diversified into Investments

SIP literacy sessions began. 320 SIPs started in the first year with a median ticket size of ₹2,000.

How we educated investors

We used cost-averaging demos, risk buckets, and 3-bucket emergency planning to build conviction.

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Families counselled (H1-FY10)
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Day TAT best claim
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SIPs started (FY12)
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Cities covered

2013–2018 · Expansion & Standardization

From a founder-led practice to a documented, process-driven organization.

2014 · SOP 2.0

Playbooks for Advice Quality

Introduced needs-analysis templates, annual policy audits, and SIP review dashboards; NPS crossed 70.

NPS 70+Audit Program
2016 · New Lines

Health, Travel & Vehicle Insurance desks

Built an in-house comparison matrix to remove bias and improve suitability documentation.

2018 · 10,000th Policy

Milestone of Trust

We celebrated with a "Right-Fit Policy" campaign, re-mapping risk for 1,200+ existing clients.

10k PoliciesRight-Fit

2019–2022 · Digital Transformation

A seamless, paper-light experience without losing human warmth.

Client Portal & Paper-Light Ops

Launched a secure portal for policy vaults, SIP trackers, and renewal nudges. Average service response time dropped from 36 hours to 9 hours.

  • eKYC onboarding (5–7 mins typical)
  • Renewal calendar & WhatsApp nudges
  • Goal-linked portfolio view
  • Single-window claims initiation
"Technology should make our empathy faster, not colder." — Ops Note, 2020
2020 · Remote Advisory

Continuity in Uncertain Times

Moved fully remote in 5 days; hosted 40+ "Financial Calm" webinars, focusing on protection, emergency funds, and SIP discipline.

2021 · Data Backbone

Service Intelligence

Introduced service SLAs, claim TAT heatmaps, and miss-call callback automations; CSAT averaged 4.7/5.

2023 · Resilience & Governance

Sharpening governance ensured consistency at scale.

2023 · Governance Play

Internal Review Board

Quarterly advice peer-reviews, incident post-mortems, and a red-flag register boosted advice integrity.

Peer ReviewRed-Flag Register
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Renewal adherence (%)
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CSAT / 5
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Cities with clients
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Active policies & SIPs

2024–Today · Impact & Community

We measure success by families protected, goals funded, and crises navigated—together.

2024 · Community

Financial Education Drives

60+ on-ground sessions in colleges and resident associations; launched "Guard & Grow" workbook series.

2025 · Unified Advisory

Insurance + Investments, one view

A single advice blueprint ties protection, liquidity, growth, and legacy; planning gets simpler and stronger.

Goal-LinkedOne-View
"History isn't just our past; it's the promise we renew in every recommendation."